"My boss sent me this interesting link to an editorial, that covers some of the similar things that you were asking me about in the questions you sent. Anyway it's long, but I thought you'd find it an interesting read."
This article addresses the issue of an artist/illustrators' ideas and how much value they have to a client. The fact that the world of illustration appears to have declined in terms of content and ideas is perhaps down to the people that we are working for. We are no longer given the time we need to produce our work, but are given tight deadlines and constant 'pointers' in order to get things done quickly and cheaply. Gone are the days of the 'allnighters' and days "covering A2 sheets from torn layout pads with ideas for whatever project we were currently engaged upon."
Now we have the technology to bash something together in half of the time and clients are taking full advantage of this, but is this really a creative working environment for us? Is is really a surprise that illustrators are now producing work that doesn't necessarily reflect their own thoughts and opinions, because lets face it, they haven't really got time to do so.
"Have you ever tried to have an idea. Any idea at all, with a gun to your head? This is the daily reality for the creative drone. And when he’s done, sometime in the wee small hours, he then has to face his two harshest critics. Himself, and everyone else. “Ah. Sorry. Client couldn’t make the meeting. I faxed your layouts to him at his squash club. He quite liked the green one. Apart from the typeface, the words, the picture and the idea. Oh, and could the logo be bigger? Hope it wasn’t a late night. Thank god for computers eh? Rightho! I’m off to lunch.”
Pretty much somes it up.....
A great read, fine it here:
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